SUSAN G. KOMEN HIRES OGILVY PR COMPANY; SAYS SORRY.
Posted by mrsmart on February 3, 2012
To say that Susan G. Komen received public flogging for its Planned Parenthood defunding will be an understatement. Its reputation may have, at the very least, sustained long term damage. With a public apology, however, they have taken the first and most important step in repairing their image.
Emmanuel A. Smart, @StrategicPR_Pro
Pres, Smart Expressions, Strategic PR & Communication Consultants. Building, managing, protecting BRAND reputation. Join us for PR Seminar 2012, Houston, TX.